Wednesday 9 March 2011

Evaluation - Question 4: How did you use media technologies in the construction and research, planning and evaluation stages?

To finish our product we had to use a lot of different technical equipment. One thing we used was 'Facebook', we used this to get in touch with our selected audience and post our work for them to give us constructive feedback, this was helpful as it gave us an idea of the different things we could use to grab our audiences attention.

Another thing we used was 'Youtube' as this was the best way to look at products that we wanted our product to be similar too for example the Kooks or the Artic monkeys. Also we used it for research and planning purposes as we could type in a genre of music such as 'indie' and search products that we wanted features of. This was very useful as it could give us a better idea of some of the features we could use that would make our product seem more realistic but at the same time target our target audience. For example in the Arctic Monkeys - When the sun goes down (youtube will not let me embed this) it is a low-fi video with quick cuts, It also helped us with the location of our video, For example a lot of the indie music videos we watched the charters in the video's were mostly outside, therefor although some of our scenes are inside the majority of it is outside.

Another thing we used to construct our final product was Premiere Pro. This it what me and my group used the most out of everything we used. The reason for this is because premiere pro is a editing and music software, it allowed us to put all of our cuts and shot onto it off the camera we used, this meant we could put all of our filming that was on the camera onto the software then put it in the order that was right. It also allowed us to cut different parts of the filming we didn't want so lip syncing was done with a lot more ease. Another thing that premier pro allows us to do is we were able to put the song we used underneath the filming clips so when lip syncing we could tell easily if the people we used in our video were to slow or fast then work on that problem. Overall premier pro was extremely helpful and could not of made the video without it.

The last thing we used was a programme called 'Adobe Photoshop' . This was very useful with our print work as many pictures we took had to be edited and extra detail such as colourcast had to be added to make the pictures relate to our genre.


The programme we used to put all our work on is a website called blogger which is what i use every lesson in media. It is like an online folder where you can keep all you coursework together. This makes it a lot more helpful cause the risk of loosing work on blogger is very small. Also the teacher and others can see how much i have learnt and progressed since the start of the course and task.

One way in which i could have improved is if i had a access to a HD camera. Me and my group used a normal Nikon D60 DSLR camera and i think that if we used a HD camera our video would of just looked more professional because of the quality of the camera is far greater.
Throughout my final product i used media 2.0 to help me in many ways, For example i used Facebook to get audience view on certain things such as my print work and moodboard. The reason i did this is because i wanted my print work to suit my final media product as much as i could so i thought getting the audiences views would make it easy for me and would let me know if i missed any important information or detail out.












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